About

Lisa is Co-Founder of Scott & Lisa, a brand and creative consultancy, and a member of the Texas Immersive Institute Advisory Board. She has served as Chief Creative Officer for three different agencies including DDB West for 10 years. She was the global creative lead on Heinz Ketchup, Delta Airlines, Intel, McAfee, and across all brands in The Clorox Company’s portfolio.

In addition to her extensive agency experience, Lisa held the position of Vice President, Global Brand at Dell Technologies and Head of Dell Blue, the company’s 200+ person in-house creative agency. In this role, she had oversight to a global team of copywriters, art directors, producers, editors, account managers, strategists, designers and three global studios who produce thousands of pieces of content for Dell Technologies and Alienware. She set the agency vision, evolved the agency model and streamlined internal processes. Lisa led the evolution of Dell’s global brand strategy, identity and guidelines which were rolled out to the entire organization and marketing partners worldwide. She led AI Readiness and Adobe GenAI training initiatives integrating AI tools to improve speed-to-market.

Prior to joining Dell, Lisa was Executive Director in the Moody College of Communication at The University of Texas at Austin. She was responsible for building, launching and overseeing day-to-day operations of The Lab, a collective of student agencies in the School of Advertising & Public Relations. Lisa attracted client sponsors such as Amazon, Dell Technologies, Molson Coors Beverage Company and e.l.f. Beauty to collaborate with students on integrated campaign projects with the goal of preparing them for careers in marketing.

Lisa’s work has been recognized at top award shows with the highest honors including a Gold Cannes Lion, D&AD Yellow Pencil and induction into the Clio Awards Design Hall of Fame. She has been a speaker at numerous conferences such as SXSW, The HS Operations Conference and One Club Creative Week. Lisa has served on multiple international juries including Cannes Lions, One Show, D&AD, Effie Awards, New York Festivals and Clio Awards. Advertising Age named Lisa one of 21 to Watch in the 21st Century and Business Insider named her one of the Most Creative Women in Advertising.

Press Highlights

• LBB Online “5 Minutes with Lisa Bennett”

• A Longhorn’s Legacy: “Lisa Bennett’s Journey from UT to Advertising Prominence”

• Adweek “UT Ad School Taps Lisa Bennett to Run New Real-World Program”

• Ad Age “Jewelry Obsessions Bring a Couple Closer”

• Muse by Clio “Your Favorite Super Bowl Ads Ever”

• The Drum: Modern Marketing "The Jury's Out"

• Ad Age "Six Things You Didn't Know About Lisa Bennett"

• Business Insider "Most Creative Women in Advertising"

• USA Today "Cannes Best of the Best"

• Communication Arts "Championing the Underdog"

• Ad Age “Clorox finds running with Lions effective”

• Newsweek “Pour on the Pitch”

Recognition

• Texas Immersive Institute Advisory Board

• Ad Age 21 to Watch in the 21st Century

• Business Insider Most Creative Women in Advertising

• Cannes Lions Film Jury x2

• Clio Awards Jury x2

• Communications Arts Jury

• D&AD Integrated Marketing, Earned Media & Innovative Jury

• New York Festivals Executive Jury

• North American Effie Awards Jury x2

• One Show International Jury

• Adweek Project Isaac Jury

• Stevie Awards Woman of the Year Silver Award

• UT Moody College of Communication Advisory Council - 8 years